Gripping insights into the dark side of human nature
What do people with a tendency to steal, incite hatred, bully and lie have in common? Studies conducted over the past 10 years by international teams of researchers suggests that what they all share is a quality called ‘the dark factor’. It exists in each of us to a greater or lesser degree, and can actually be measured. For the first time ever, «The Dark Factor» provides comprehensive answers to some key questions, based on data obtained from more than 2 million people. What makes us do bad things? What do our negative personality traits – such as narcissism, psychopathy and sadism – have in common? How do gender, age and level of education affect the dark factor, and how does it, in turn, shape our relationships, career choices and political views? Does it lead to success and happiness, or is it more likely to make you lonely, or even ill? And can its levels change, or is it a case of ‘once bad, always bad’?
• The D-Factor: The general tendency to maximize one’s individual utility – disregarding, accepting, or malevolently provoking disutility for others –, accompanied by beliefs that serve as justifications
• An analysis of the nine classic personality traits: egoism, malice, Machiavellianism, moral disengagement, narcissism, psychopathy, sadism, self-centredness and excessive entitlement
• Click here for a link to the Dark Factor test: www.darkfactor.org