The flip-thinking technique

HUH?! is the most successful book in the series, with more than 100,000 copies sold in the Netherlands. It forms the basis of the Omdenken philosophy and offers practical advice and problem-solving ideas.

This book is about the shift from ‘Yes, but’-behaviour to a ‘Yes, and’-mindset. From thinking in problems to thinking in opportunities.

A practical guide to learn the Omdenken technique: with fifteen strategies through which a problem can be turned into an opportunity. Enhancing a mindset in which we think in terms of what’s possible and were our opportunities lie. The result? Creativity, innovation, and renewal.